Step 1:  Collect 4 empty packages of products from partner brands participating in the program, and visit one of the four Hondos Center stores.

Step 2:  Dispose of the packages in the appropriate bins in the store, with the help of a Beauty Advisor.

Step 3: Receive a €5* gift voucher for purchases of €50 or more at partner brands.

* The gift voucher can be redeemed in addition to any current offers.

• Make sure that the packaging is empty of product residue or, at least, that there is not any liquid content left. There is no need to rinse the packaging; just wipe off any residue with a tissue.
• Do not remove any stickers from the packaging, as these will help to identify and properly sort the packaging.
• Keep the outer carton packaging containing the product and bring it together with your empty packaging.
• Remember that you will need to collect 4 empty packages from partner brands to receive the gift voucher.

An integrated end-of-life management system for empty product packaging, by type of material, which enables their utilisation as part of the circular economy, supporting at the same time the operation of the Collective System for Alternative Management – Recycling.

• In the context of Extended Producer Responsibility, the partner brands support the operation of the Collective System for Alternative Management – RECYCLING (CSAM – RECYCLING) for collectable packaging waste with impurities of less than 5%, which leads to a recycling rate of over 95%, and significant energy savings during their management at Material Sorting and Recycling Centers (MSRCs) –up to 30 kWh per ton of packaging waste.
• Informing consumers and raising awareness on recycling and circular economy.
• All empty packaging accepted by the sorting system is 100% recovered through the proposed end uses, and landfilling is completely avoided, thus leading to a zero-waste economy.
• Environmental benefits:
  • For every kilogram of plastic packaging that is recycled, and specifically:
    • For PET packaging (e.g. cream bottles, shampoo caps), 80 kg of CO₂ is saved.
    • For PP packaging (e.g. plastic tubes), 28 kg of CO₂ is saved.
    • For PE packaging (e.g. shampoo plastic tubes, jar lids), 26 kg of CO₂ is saved.
    • Another important benefit of recycling plastics is water saving, which amounts to 32 litres per kg of PP & PE packaging and 126 litres per kg of packaging.
  • For every kilogram of glass packaging (e.g. cream bottles, nail polishes, etc.) that is recycled, 40 kg of CO₂ and 29 litres of water are saved.
  • For every kilogram of paper packaging that is recycled, 6 kg of CO₂ and 80 litres of water are saved.
  • For every kilogram of metal packaging (e.g. pencils, tubes) that is recycled, and in particular for aluminium and stainless steel,70 kg and 1.55 kg of CO₂ are saved respectively.
  • Packaging utilised through alternative uses produces fuel of high calorific value (over 20 MJ/kg), thus saving virgin, non-renewable resources.

The empty product packaging accepted by the system will be utilised in one of the following 3 ways (utilisation streams):

1.Upcycling: Some of the empty packages will be transformed into new products, thus extending their lifespan and giving them a second life.
2. Recycling: Recyclable empty packages will be brought to authorised Material Sorting and Recycling Centers (MSRCs), partners of the Hellenic Recovery Recycling Corporation (HERRCO) that manages blue recycling bins, in order to be further processed and then taken to recycling plants for the raw materials to be recovered and reused in applications corresponding to their first use.
3. Production of alternative fuels for energy recovery: Non-recyclable packages will be utilised to produce alternative fuels, suitable for use in industrial facilities as an alternative source of energy, thus avoiding the use of fossil fuels.

• Points-of-sale participating in the pilot program: 4 flagship Hondos Center stores: Glyfada, Omonoia and Piraeus (Tsamadou) and Apollonia Politia (Thessaloniki).
• The Beauty Advisor scans the barcode on the empty packaging of the products returned by the consumer, and the e-platform indicates the bin in which the empty packaging must be placed depending on its material.
• At the participating points-of-sale, there will be 4 main bins named as follows: a) Glass Packaging (blue bin), b) Recyclable Plastic Packaging (red bin), c) Alternative Uses & Metal Packaging (purple bin), and d) Paper Packaging (yellow bin).
• When the bins are full, the different packaging streams will be transported to W.A.T.T. S.A. (SOCIÉTÉ ANONYME OF WASTE APPLIED TECHNOLOGIES & TRANSPORT), a key partner of HERRCO (HELLENIC RECOVERY RECYCLING CORPORATION) that manages blue recycling bins, where the materials collected will be inspected and verified before they are sent to the corresponding utilisation stream, i.e.: a) Upcycling, b) Recycling and c) Production of alternative fuels for energy recovery – Refuse-derived Fuel (RDF).

L’Oréal Hellas S.A., with its registered office at 39A Ethnikis Antistaseos Avenue, Nea Ionia, Attica, registered with the General Electronic Commercial Registry (G.E.M.I.) under registration number 000268001000 (hereinafter the “Company”), has launched a pilot partnership with Hondos Center Stores within the framework of a Consumer Rewards Program with the aim of recycling (hereinafter the “Program”). The Company brands that participate in the Program are the following: L’Oréal Paris, Garnier, Maybelline New York, NYX, Essie, Lancôme, Yves Saint Laurent, Giorgio Armani, Kiehl’s, Biotherm, Helena Rubinstein, Prada, Mugler, Vichy, La Roche-Posay and Cerave (hereinafter the “Partner Brands”). The Program will run in four (4) pilot Hondos Center stores in Glyfada, Omonoia, Tsamadou and Apollonia Politia (Thessaloniki).

Consumers are requested to return and hand over to the Partner Brand’s Beauty Advisor three (3) empty packages of products sold / purchased in the past from Partner Brands. Then, as part of the Program, the consumer receives from the Beauty Advisor a €5 discount coupon for purchases of €50 or more. The coupon must be redeemed by 30/06/2024, at the same store where it has been issued.

By participating in the Program, the consumer acknowledges and accepts without reserve the following terms and conditions.

2.1 Eligibility

Participation in the Program is open to all interested natural persons who are over 18 years of age, have full legal capacity, hold an identification card, and have collected three (3) empty packages of products sold by the Partnering Brands. Empty packages of advertising material, for example empty samples, can be returned to the store but will not count towards the Program.

2.2 Rights of the participants

The €5 discount coupon received cannot be redeemed for cash.
The rewards Program is only valid in Greece and can only be redeemed at the three (4) pilot Hondos Center stores.

Upon redeeming, the coupon is handed over to the cashier, who deducts the amount of €5 from the customer's purchase and then keeps the coupon to deliver it signed to L’Oréal Hellas S.A.

The customer is responsible for the coupon. In case of loss, L’Oréal Hellas bears no responsibility, and the coupon cannot be replaced.
The customer may redeem the €5 coupon only on a purchase of €50 in total and for products from L’Oréal Group Partner Brands.
The €5 coupon can be used in combination with other discounts.
The coupon can be used only one (1) time. After redeeming, it ceases to be valid, without any notification on behalf of the Company.
If the customer redeems the coupon, and returns the products later on, the value of the coupon shall not be refunded.
In each of the above cases, the customer shall have no claim against the Company since they hereby acknowledge that the Program constitutes a rewards program provided voluntarily by the Company.

3.1. The Company reserves the right to amend these Terms in any way.
3.2. The Company bears no responsibility in the event that customers ignore these Terms. 
3.3. Participation in the Program does not generate any rights against the Company or its property, including intellectual and industrial property rights.
3.4 Any dispute arising in relation to the rewards Program shall be resolved exclusively by the competent court at the place of the Company's registered office, and the Greek law shall be applicable.